ืžื•ืคืขืœ ืข"ื™

ืœื˜ืื ืชื•ื‘ื ื•ืช: ื‘ืจื–ื™ืœ ืžื™ื™ืฉืžืช ืžืขืจื›ืช ื›ืœืœื™ื ืงืคื“ื ื™ืช ืœืžื˜ื‘ืขื•ืช ื™ืฆื™ื‘ื™ื, ื—ืงื™ืจืช ืœื™ื‘ืจื” ืžืชืงื“ืžืช

ื‘ืจื•ื›ื™ื ื”ื‘ืื™ื ืœ-Latam Insights, ืื•ืกืฃ ื”ื—ื“ืฉื•ืช ื”ืงืจื™ืคื˜ื• ื”ืจืœื•ื•ื ื˜ื™ื•ืช ื‘ื™ื•ืชืจ ืžื“ืจื•ื ืืžืจื™ืงื” ื‘ืฉื‘ื•ืข ื”ืื—ืจื•ืŸ. ื‘ืžื”ื“ื•ืจื” ื”ืฉื‘ื•ืขื™ืช, ื”ื‘ื ืง ื”ืžืจื›ื–ื™ ืฉืœ ื‘ืจื–ื™ืœ ืžืกื™ื™ื ืกื˜ ื—ื•ืงื™ื ืžื—ืžื™ืจ ื—ื“ืฉ ื”ืžื™ื•ืขื“ ืœืกื˜ื™ื™ื‘ืœืงื•ื™ื ื–, ื”ืชื™ืง ืฉืœ ืœื™ื‘ืจื” ืžืžืฉื™ืš ืœื”ืชืงื“ื ื‘ืืจื’ื ื˜ื™ื ื”, ื•ื˜ื™ื•ื˜ืช ืจื’ื•ืœืฆื™ื” ืžืืฉื™ืžื” ืืช ื”ื‘ื ืง ื”ืžืจื›ื–ื™ ืฉืœ ื‘ืจื–ื™ืœ ื‘ื—ืฆื™ื™ืช ื’ื‘ื•ืœื•ืช ืขื ืชืงื ื•ืช ื—ื“ืฉื•ืช.

ื ื›ืชื‘ ืข"ื™
ืฉืชืฃ
ืœื˜ืื ืชื•ื‘ื ื•ืช: ื‘ืจื–ื™ืœ ืžื™ื™ืฉืžืช ืžืขืจื›ืช ื›ืœืœื™ื ืงืคื“ื ื™ืช ืœืžื˜ื‘ืขื•ืช ื™ืฆื™ื‘ื™ื, ื—ืงื™ืจืช ืœื™ื‘ืจื” ืžืชืงื“ืžืช

ื‘ืจื–ื™ืœ ืžื•ืฆื™ืื” ืจื’ื•ืœืฆื™ื•ืช ืงืจื™ืคื˜ื• ื—ื“ืฉื•ืช, ืžื”ื“ืงืช ื‘ืงืจื•ืช ืขืœ ืขืกืงืื•ืช ืกื˜ื™ื™ื‘ืœืงื•ื™ื ื– ื•ืขืœ VASPs

ื”ื‘ื ืง ื”ืžืจื›ื–ื™ ืฉืœ ื‘ืจื–ื™ืœ ืกื™ื™ื ืœื‘ืกื•ืฃ ื—ืœืง ืžื”ืจื’ื•ืœืฆื™ื” ื”ืžืชืžื•ื“ื“ืช ืขื ืกืคืงื™ ืฉื™ืจื•ืชื™ ื ื›ืกื™ื ื•ื™ืจื˜ื•ืืœื™ื™ื (VASPs) ื•ืขืกืงืื•ืช ืกื˜ื™ื™ื‘ืœืงื•ื™ื ื–, ื•ืงื‘ืข ืืช ื”ื›ืœืœื™ื ืฉืขืœื™ื”ื ืœืžืœื ื›ื“ื™ ืœืคืขื•ืœ ื‘ืžื“ื™ื ื”.

ืขื ื”ืคื™ืชื•ื— ื”ื–ื”, ื ื›ืกื™ื ื•ื™ืจื˜ื•ืืœื™ื™ื ืžืฉื•ืœื‘ื™ื ื‘ืฉื•ืง ื”ืคื™ื ื ืกื™, ืฉื›ืŸ ื›ืขืช VASPs ื™ืฆื˜ืจื›ื• ืœืงื‘ืœ ืื™ืฉื•ืจ ืžื”ื‘ื ืง ื”ืžืจื›ื–ื™ ื›ื“ื™ ืœืคืขื•ืœ. ื‘ื•ืจืกื•ืช ืฉืœื ื™ืขืžื“ื• ื‘ื›ืœืœื™ื ื”ื—ื“ืฉื™ื ื™ืฆื˜ืจื›ื• ืœืขื–ื•ื‘ ืืช ื”ืฉื•ืง ื”ื‘ืจื–ื™ืœืื™, ื•ื™ืฉ ืœื”ืŸ ืคืจืง ื–ืžืŸ ืœื”ื•ื“ื™ืข ืœืžืฉืชืžืฉื™ื ืฉืœื”ื ืขืœ ืคื™ืชื•ื— ื–ื”.

ื‘ืืฉืจ ืœืกื˜ื™ื™ื‘ืœืงื•ื™ื ื–, ื”ื ื›ืขืช ื ื—ืฉื‘ื™ื ืœืฉืงื•ืœื™ื ืœืžื˜ื‘ืข ื—ื•ืฅ, ืœืื•ืจ ื”ืขื•ื‘ื“ื” ืฉื”ื›ืœืœื™ื ื”ื—ื“ืฉื™ื ืงื•ื‘ืขื™ื ื›ื™ โ€œืจื›ื™ืฉื”, ืžื›ื™ืจื” ืื• ื”ื—ืœืคื” ืฉืœ ื ื›ืกื™ื ื•ื™ืจื˜ื•ืืœื™ื™ื ื‘ื”ืชื™ื™ื—ืก ืœืžื˜ื‘ืข ืคื™ืื˜ ื›ืœื•ืœื™ื ื‘ืฉื•ืง ื”ื—ื•ืฅ ื”ืžื˜ื‘ืขื™.โ€ ื–ื” ื™ืฉ ืœื• ื”ืฉืœื›ื•ืช ืžื™ืกื•ื™ ืฉื™ืฆื˜ืจื›ื• ืœื”ื™ื•ืช ืžื•ื’ื“ืจื•ืช ืขืœ ื™ื“ื™ ืจืฉื•ื™ื•ืช ื”ืžืก ื‘ืžื“ื™ื ื” ื‘ืžื•ืขื“ ืžืื•ื—ืจ ื™ื•ืชืจ.

ื–ื” ืื•ืžืจ ืฉืขื›ืฉื™ื• VASPs ื™ืฆื˜ืจื›ื• ื’ื ืœืงื‘ืœ ืื™ืฉื•ืจ ืœื‘ื™ืฆื•ืข ืขืกืงืื•ืช ื‘ื™ื ืœืื•ืžื™ื•ืช, ื•ื™ืงื‘ืœื• ื”ื’ื‘ืœื” ืฉืœ $100K ืœืขืกืงื” ื”ืžื•ืคื ื™ืช ืœืฆื“ ืฉืœื ื–ื•ื”ื”.

ืงืจื ืขื•ื“.

ืชื™ืง ืœื™ื‘ืจื”: ื™ื•ืชืจ ื ื›ืกื™ื ืžื•ืงืคืื™ื ื‘ืืจื’ื ื˜ื™ื ื” ื”ืžืงื•ืฉืจื™ื ืœื”ื™ื™ื“ืŸ ื“ื™ื™ื•ื•ื™ืก

ืžืขืจื›ืช ื”ืžืฉืคื˜ ื”ืืจื’ื ื˜ื™ื ื™ืช ืžืžืฉื™ื›ื” ืœื”ืชืงื“ื ื‘ืชื™ืง ืœื™ื‘ืจื”, ืžื˜ื‘ืข ื”ืžื ืฉืฉื™ืชืฃ ื”ื ืฉื™ื ื—ื•ื•ื™ืืจ ืžื™ื™ืœื™, ืฉื™ืจื™ื“ืช ืžื—ื™ืจื• ื”ืฉืคื™ืขื” ืขืœ ืืœืคื™ื.

ืžืจืกืœื• ืžืจื˜ื™ื ื–, ื”ืฉื•ืคื˜ ื”ืคื“ืจืœื™ ื”ืžืคืงื— ืขืœ ื”ืชื™ืง, ื”ื•ืจื” ืœื”ืงืคื™ื ื›ืœ ื”ื ื›ืกื™ื ื•ื”ืจื›ื•ืฉ ื”ืฉื™ื™ื›ื™ื ืœื”ื™ื™ื“ืŸ ื“ื™ื™ื•ื•ื™ืก, ืื—ื“ ืžืžื™ื™ืกื“ื™ ืœื™ื‘ืจื”, ื•ืฉื ื™ ื™ื–ืžื™ื ืงืจื™ืคื˜ื• ืฉืœืคื™ ื”ื—ืฉื“ ืคื•ืขืœื™ื ื›ื‘ืชื™ ื—ืœื™ืคื™ืŸ ืžืงื‘ื™ืœื™ื ื‘ืืจื’ื ื˜ื™ื ื”.

ืคืื‘ื™ื• ืงืžื™ืœื• ืจื•ื“ืจื™ื’ื– ื‘ืœืื ืงื• ื•ืื•ืจืœื ื“ื• ืจื•ื“ื•ืœืคื• ืžืœื™ื ื• ืจืฉืžื• ืชื–ืจื™ืžื™ ื ื›ืกื™ื ืœื—ืฉื‘ื•ื ื•ืช ื”ืžื˜ื‘ืขื•ืช ื”ืงืจื™ืคื˜ื•ื’ืจืคื™ื™ื ืฉืœื”ื ื”ืžื’ื™ืขื™ื ืžื“ื™ื™ื•ื•ื™ืก ื‘ืชืืจื™ื›ื™ื ืžืคืชื—, ื›ื•ืœืœ ืžื™ื“ ืœืื—ืจ ืคื’ื™ืฉื” ื‘ื™ืŸ ื“ื™ื™ื•ื•ื™ืก ืœื ืฉื™ื ืžื™ื™ืœื™ ื‘-30 ื‘ื™ื ื•ืืจ. ื‘ืชืืจื™ืš ื–ื”, ืžื™ื™ืœื™ ื’ื ืคืจืกื ืกืœืคื™ ืขื ื“ื™ื™ื•ื•ื™ืก, ื•ื”ืฆื”ื™ืจ ื›ื™ ื”ื•ื ื™ื•ืขืฅ ืœื‘ื™ื ื” ืžืœืื›ื•ืชื™ืช (AI) ื•ื‘ืœื•ืงืฆโ€™ื™ื™ืŸ.

ืงืจื ืขื•ื“.

ื˜ื™ื•ื˜ืช ื—ื•ืง ืžืืฉื™ืžื” ืืช ื”ื‘ื ืง ื”ืžืจื›ื–ื™ ืฉืœ ื‘ืจื–ื™ืœ ื‘โ€™ื—ืฆื™ื™ืช ื’ื‘ื•ืœื•ืชโ€™ ืขื ื—ื•ืงื™ ืกื˜ื™ื™ื‘ืœืงื•ื™ื ื–

ื”ื—ื•ืงื™ื ื”ื—ื“ืฉื™ื ืฉื”ื•ืฆื™ื ืœืื—ืจื•ื ื” ื”ื‘ื ืง ื”ืžืจื›ื–ื™ ืฉืœ ื‘ืจื–ื™ืœ ื‘ื ื•ื’ืข ืœืกื˜ื™ื™ื‘ืœืงื•ื™ื ื– ื–ื•ื›ื™ื ืœื“ื—ื™ื™ื” ื‘ืฉืœ ื”ื”ืฉืคืขื•ืช ืฉื”ื ืขืฉื•ื™ื™ื ืœื”ื™ื•ืช ืขืœ ืื™ืžื•ืฅ ื”ื›ืœื™ื ื”ืœืœื• ื‘ืžื“ื™ื ื”.

ื˜ื™ื•ื˜ืช ื—ื•ืง ืฉื”ื•ืฆื’ื” ืœืงื•ื ื’ืจืก ืขืœ ื™ื“ื™ ื ืฆื™ื’ ืจื•ื“ืจื™ื’ื• ื•ืœื“ืจืก ืžื‘ืงืฉืช ืœื”ืฉืขื•ืช ืืช ื”ื”ืฉืคืขื•ืช ืฉืœ ื—ื•ืงื™ื ืืœื•, ื•ื˜ื•ืขื ืช ื›ื™ ื”ื‘ื ืง ื”ืžืจื›ื–ื™ ื—ืฆื” ื’ื‘ื•ืœื•ืช ืขืœ ื™ื“ื™ ื”ืฆืขืช ืฉื™ื ื•ื™ื™ื ืžืจื—ื™ืงื™ ืœื›ืช ืืœื”.

ื”ื”ืชื—ืฉื‘ื•ืช ื”ืžื—ื•ื“ืฉืช ื‘ืชืคืขื•ืœ ืกื˜ื™ื™ื‘ืœืงื•ื™ื ื– ื›ืขืกืงืื•ืช ืžื˜โ€ื— ื ืžืฆื ื‘ืžืจื›ื– ื”ื˜ื™ื•ื˜ื” ื”ื–ื•, ื›ืืฉืจ ื•ืœื“ืจื– ื˜ื•ืขืŸ ืฉืื™ืŸ ืชืงื“ื™ื ืœืชืคื™ืกื” ื—ื“ืฉื ื™ืช ื–ื•. ืœื›ืŸ, ื‘ื˜ื™ื•ื˜ื” ื ื˜ืขืŸ ื›ื™ ื”ื‘ื ืง ื—ืจื’ ืžืกืžื›ื•ืชื• ื‘ืขื ื™ื™ืŸ ื–ื”.

ืงืจื ืขื•ื“.

ืฉืืœื•ืช ื ืคื•ืฆื•ืช

  • ืื™ืœื• ืจื’ื•ืœืฆื™ื•ืช ื—ื“ืฉื•ืช ื”ื‘ื ืง ื”ืžืจื›ื–ื™ ืฉืœ ื‘ืจื–ื™ืœ ื™ื™ืฉื ื‘ื ื•ื’ืข ืœืกื˜ื™ื™ื‘ืœืงื•ื™ื ื–?
    ื”ื‘ื ืง ื”ืžืจื›ื–ื™ ืกื™ื™ื ืจื’ื•ืœืฆื™ื•ืช ื”ืžื—ื™ื™ื‘ื•ืช ืกืคืงื™ ืฉื™ืจื•ืชื™ ื ื›ืกื™ื ื•ื™ืจื˜ื•ืืœื™ื™ื (VASPs) ืœืงื‘ืœ ืื™ืฉื•ืจ ืœื‘ื™ืฆื•ืข ืขืกืงืื•ืช ืกื˜ื™ื™ื‘ืœืงื•ื™ื ื–, ื‘ื”ืชื™ื™ื—ืกื•ืช ืืœื™ื”ื ื›ืžื˜ื‘ืข ื—ื•ืฅ.

  • ืื™ืœื• ื”ืชืคืชื—ื•ื™ื•ืช ืžืชืจื—ืฉื•ืช ื‘ืชื™ืง ืœื™ื‘ืจื” ื‘ืืจื’ื ื˜ื™ื ื”?
    ืžืขืจื›ืช ื”ืžืฉืคื˜ ื”ืืจื’ื ื˜ื™ื ื™ืช ื”ื•ืจืชื” ืขืœ ื”ืงืคืืช ื ื›ืกื™ื ื”ืฉื™ื™ื›ื™ื ืœื”ื™ื™ื“ืŸ ื“ื™ื™ื•ื•ื™ืก ื•ืฉื ื™ ืฉื•ืชืคื™ื ืขื‘ื•ืจ ืžืขื•ืจื‘ื•ืชื ื‘ืชื™ืง ืžื˜ื‘ืข ื”ืžื ืœื™ื‘ืจื” ื”ืžืงื•ืฉืจ ืœื ืฉื™ื ืžื™ื™ืœื™.

  • ืื™ื–ื” ืคืขื•ืœื” ื ื ืงื˜ืช ื›ื ื’ื“ ื—ื•ืงื™ ื”ืกื˜ื™ื™ื‘ืœืงื•ื™ื ื– ืฉืœ ื”ื‘ื ืง ื”ืžืจื›ื–ื™ ืฉืœ ื‘ืจื–ื™ืœ?
    ื˜ื™ื•ื˜ืช ื—ื•ืง ืฉื”ื•ืฆื’ื” ืขืœ ื™ื“ื™ ื ืฆื™ื’ ืจื•ื“ืจื™ื’ื• ื•ืœื“ืจืก ืžื›ื•ื•ื ืช ืœื”ืฉืขื•ืช ืืช ื”ื—ื•ืงื™ื ื”ื—ื“ืฉื™ื, ื‘ื˜ืขื ื” ืฉื”ื‘ื ืง ื”ืžืจื›ื–ื™ ื—ืจื’ ืžืกืžื›ื•ืชื• ื‘ืงื‘ื™ืขืช ืกื˜ื™ื™ื‘ืœืงื•ื™ื ื– ื›ืžื˜ื‘ืข ื—ื•ืฅ.

ืžืืžืจ ื–ื” ืชื•ืจื’ื ืžืื ื’ืœื™ืช ื‘ืืžืฆืขื•ืช ื‘ื™ื ื” ืžืœืื›ื•ืชื™ืช. ื”ื’ืจืกื” ื”ืžืงื•ืจื™ืช ื‘ืื ื’ืœื™ืช ื”ื™ื ื”ืžืงื•ืจ ื”ืงื•ื‘ืข; ืชืจื’ื•ืžื™ื ืื•ื˜ื•ืžื˜ื™ื™ื ืขืฉื•ื™ื™ื ืœื”ื›ื™ืœ ืื™-ื“ื™ื•ืงื™ื, ื‘ืžื™ื•ื—ื“ ื‘ืžื•ื ื—ื™ื ืžืฉืคื˜ื™ื™ื ื•ืจื’ื•ืœื˜ื•ืจื™ื™ื.

ืชื’ื™ื•ืช ื‘ื›ืชื‘ื” ื–ื•