While investors generally prefer physical assets to digital ones, the findings of a new study indicate an overwhelming majority of Gen Zers are “more likely than other generations” to trust digital assets in uncertain times. The survey also found that 89% of gold investors consider it a long-term investment with nearly half of the respondents (49%) reporting improved portfolio performance after investing in gold.
Study: Gen Z Prefers Digital Assets in Uncertain Times; Gold Remains Popular
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Gen Z Less Likely to Value Tangible Assets
A recent study by Cybermetals found that a whopping 94% of surveyed Gen Z members in the U.S. and U.K. are “more likely than other generations” to trust digital assets during times of economic uncertainty or geopolitical tensions. This sharply contrasts with the average investor, of whom only 80% trust physical assets under similar conditions.
Despite their likely preference for digital assets, 61% of Gen Z respondents still trust gold, while another 33% place faith in other precious metals. However, the study also revealed that 39% of surveyed Gen Zers from the two countries are the “least likely to value the tangibility” of precious metals. In contrast, this generation is significantly more optimistic about digital assets, with 15% expressing optimism compared to only 9% of overall investors.
Meanwhile, the survey’s findings indicate that investors generally prefer physical assets to digital ones, with older investors exhibiting the strongest inclination.
Baby boomers (75%) and Gen X (71%) showed the highest inclination toward physical assets. This preference decreased with younger generations, as 61% of millennials and 49% of Gen Z expressed a similar interest. The data suggests a generational shift, with younger investors potentially exploring newer, less tangible forms of investment.
While a majority (73%) of the 1,004 U.S. and U.K. investors surveyed indicated a preference for traditional investments, the survey also found interest in alternatives like cryptocurrencies (73%), gold (44%), and collectibles (43%). Notably, men showed a stronger preference (78%) for digital currencies than women (63%).
In contrast, women leaned toward tangible investments, with 47% of respondents preferring collectibles, followed by real estate (33%) and other precious metals (32%).
For gold investors, the survey found that 89% considered it a long-term investment. According to the findings, nearly half (49%) reported improved portfolio performance after investing in gold. Interestingly, the findings showed that more Britons (58%) than Americans (43%) experienced this improvement.
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