The live-streaming service Twitch is now offering a 10% subscription discount for people who register with cryptocurrency. The new offer from Twitch leverages the Bitpay payment processor, as this is the first crypto-based discount promotion from a company of this magnitude.
This week, the live-streaming service Twitch revealed it is offering a 10% discount for subscribers who pay for subscriptions with a cryptocurrency. Twitch is a service that allows live streaming and it was introduced in 2011.
The platform is most popular among live-streaming gamers, and in 2017 it outpaced the streaming service Youtube Gaming. Twitch has over 27,000 partner channels, 15 million daily active users, and 2.2 million broadcasters monthly.
In order to allow people to leverage cryptocurrencies for a 10% discount on services, Twitch, a subsidiary of Amazon, is utilizing Bitpay’s crypto processing system to accept payments.
The Atlanta-based company Bitpay allows payments in bitcoin (BTC), bitcoin cash (BCH), ethereum (ETH), four USD-pegged stablecoins (GUSD, USDC, PAX, and BUSD), and ripple (XRP). Being a Twitch subscriber, users have exclusive access to emotes, badges, and the ability to follow their favorite streamers regularly.
Escape COVID quarantine and live the Sims life. Purchase a Twitch subscription with BitPay and save 10%. Subscribe now: https://t.co/a6IjEBukIt #twitch #twitchtv #quarantine #games #videogames #bitpay #crypto #cryptocurrency pic.twitter.com/6PXw1DtHzr
— BitPay (@BitPay) July 23, 2020
According to Bill Zielke, Bitpay’s chief marketing officer “Twitch is the first major merchant to jump on this trend.” Twitch is not the only gaming website and live streaming service that offers cryptocurrency support.
A number of gaming firms like Take Two (Disintegration and Outer World) and Microsoft support cryptocurrency payments. In order to get the 10% discount individuals interested in registering for a Twitch subscription simply select “pay with Bitpay at checkout” in order to pay with a digital asset.
Bitpay explained that it is thrilling to see a trendsetting firm like Twitch accept cryptocurrencies. The Atlanta firm believes that the gaming industry specifically goes hand and hand with crypto asset support. Just recently Bitpay published a blog post that shows “online gaming operators attract players using Bitpay for instant bitcoin deposits.”
The company notes that crypto acceptance adds “potential to expand a user base, it lowers costs, eliminates chargebacks, offers speed, and is borderless,” as bitcoin (BTC) and other crypto assets “can be sent anywhere in the world in minutes,” the company highlights.
What do you think about Twitch offering a 10% discount for people who pay with crypto? Let us know what you think in the comments below.
Image Credits: Shutterstock, Pixabay, Wiki Commons, Bitpay
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