The fiat and bitcoin payments app, Strike, has launched its “first fully-featured region outside the U.S.” According to Jack Mallers, the founder and CEO of Strike, the African continent presents “immense opportunities for financial innovation and economic freedom.”
Global BTC Trading App Strike Launches 'First Fully-Featured Region Outside the US'
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High Inflation and Costly Remittances Render Africa a Favorable Market for Strike
Strike, a payments app supporting both fiat cash and bitcoin payments, has launched Strike Africa, its “first fully-featured region outside the U.S.” This launch extends the app’s comprehensive suite of bitcoin services to Gabon, Ivory Coast, Malawi, Nigeria, South Africa, Uganda, and Zambia. Some of its services include local fiat on and off-ramps, as well as the buying and selling of bitcoin and USDT.
Before the latest launch, Strike had in December 2022 added the “Send Globally” feature to its app to enable instant and low-cost payments to Africa. At the time, Strike said the feature would only work in three African countries namely Nigeria, Kenya and Ghana.
According to a statement from Jack Mallers, Strike chose to launch in Africa because the continent presents “immense opportunities for financial innovation and economic freedom.” The statement highlighted the inflation issues in countries like Nigeria and Ghana and the high cost of remitting funds as some of the factors that make Africa an attractive market for Strike.
Commenting on the app’s inaugural fully-featured venture beyond the United States, the founder and CEO of Strike, Mallers, suggested that user feedback was a pivotal factor that persuaded Strike to launch in the region.
“Strike Africa is just the beginning. Our commitment to Bitcoin has never been stronger and we will continue to launch new regions all throughout 2024. We learn the most about Strike when we listen and collaborate with all of you. Thank you,” Mallers said in his Feb. 27 blog post.
In addition to enabling U.S.-based users to send money “instantly” to their loved ones in any of the seven African countries, Strike is also laying plans to roll out features that allow businesses in Africa to open an account. Such an account would enable businesses to invest securely in both bitcoin ( BTC) and USDT, Mallers said.
Furthermore, Mallers, who has pledged additional launches of a similar nature in 2024, stated that Strike is in the process of developing a service that will facilitate swift and economical B2B cross-border payments for African businesses.
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