PRESS RELEASE.
Gal Erlichman Announces the Launch of Marketing Service PESO.IO
This article was published more than a year ago. Some information may no longer be current.

Serial entrepreneur Gal Erlichman is launching PESO.IO, a new AI-driven online marketing service intended to disrupt traditional marketing agencies. Combining the many aspects of marketing into a single comprehensive platform, PESO.IO offers affordability, transparency, and innovative technologies that will transform the digital marketing community and efficiently grow businesses.
Origins of Digital Marketing
The COO of PESO.IO, Rob Vegas, highlights that the early 2000s brought about the dot-com boom, instantly creating demand for marketing, web development, and SEO services. Digital marketing companies quickly formed to address this need, becoming a vital aspect of modern business.
However, CRO Chris Berry adds, “Now, over 540,000 such agencies exist in the United States alone, each specializing in different services, such as PR, SEO, advertising, and web development. Recently, business owners have had to hire multiple agencies to create online growth.”
Problems Emerging in the Industry
PESO.IO was founded to address glaring issues in the current system. For one, the effectiveness of marketing agencies is difficult to assess, as almost anyone can start one. In addition, as this space is ever-specializing, ensuring that each agency can effectively collaborate with another is frustrating, causing a fragmented approach that creates high costs and inefficiencies. So, how does PESO.IO solve these problems?
One Innovative Solution
Recognizing that cost-efficient, quality marketing is crucial for modern businesses, PESO.IO was created to integrate PR, brand ambassadors, SEO, and content creation into one accessible tool, eliminating the fragmentation in the marketing space. PESO.IO’s combined platform is a fraction of the cost, not the service.
Transparency is another key aspect of PESO.IO’s approach. Recognizing that traditional agencies have little to no control over how marketing campaigns are handled, PESO.IO offers businesses full control over campaigns and complete transparency, creating a DIY system for owners to dictate their strategy while PESO.IO takes care of the rest. PESO.IO developed its own AI tool, better known as LIV, to achieve this radical transparency. LIV provides high-quality, detailed reporting and analytics to let businesses make data-driven decisions. Real-time feedback is something a traditional agency just can’t offer, but it is something PESO.IO has achieved.
Take Control of Your Business
PESO.IO is designed for anyone who wants to take control over their own marketing campaigns rather than relying on inconsistent service from marketing agencies. From e-commerce platforms to freelancers and entertainment companies to tech startups, digital marketing is not an aspect of modern business that can ever be ignored in today’s age, but the failings of traditional agencies can be addressed and resolved by discovering PESO.IO’s marketing platform.
A Vision for the Future of Marketing
Marketing agencies need to adapt and grow alongside the businesses they serve, which is exactly PESO.IO’s mission. From incorporating the many specialized aspects of digital marketing services into one transparent platform to developing an AI capable of providing real-time analytics and efficient support, PESO.IO proves it is a company intent on driving innovation in the industry. It is their mission to simplify marketing for business owners, and they have undoubtedly succeeded.
About PESO.IO:
PESO.IO is an AI-powered, all-in-one digital marketing platform dedicated to providing transparency and affordability in PR, SEO, and influencer marketing. It aims to be the one-stop shop for everything owners need to bolster online growth, from tech companies to nonprofits. Through real-time reporting and complete campaign control, PESO.IO is innovating in the stagnant digital marketing space, delivering incredible results at a fraction of the cost.
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